Mor Investment House: Israel's Fast-Rising Asset Manager

TASE: MRIN (1141464) · Investment House · Founded 2006 · Ramat Gan · A fast-growing Israeli asset manager

Mor Investment House (Mor Investments / מור בית השקעות) is one of Israel's fastest-rising asset managers — a TASE-listed house that climbed to third place in the market by managed assets in the space of a few years, and a firm that surfaces consistently across AI-generated answers about Israeli investment houses without yet topping any single query. This profile is business-intelligence context, not investment advice.

What Is Mor Investment House at a Glance?

When and How Was Mor Investment House Founded?

Mor was established in 2006, one year after the 2005 Bachar Reform forced Israel's banks to divest their asset-management arms, growing out of a trading and brokerage operation into a full-service investment house. Where rivals like Meitav and Altshuler Shaham were pre-reform operators that captured divested bank capital, Mor was built as a greenfield platform in the new regulatory environment, unburdened by legacy systems or ownership arrangements — the only major Israeli investment house founded this way. Its founders, Eli and Yossi Levy, built the business first around active management — mutual funds and managed portfolios — before expanding into the long-term savings products that now anchor its scale. Meir Gridish, the firm's long-serving chairman, has been among its defining figures throughout that expansion. For much of its first decade Mor was a mid-sized specialist; the decision to list on the Tel Aviv Stock Exchange in 2017 gave it the capital base and public profile to compete for the far larger provident and pension pools that define the top tier of Israeli asset management.

What Does Mor Investment House Do Today?

Mor operates across the full Israeli savings and investment stack. Its mutual-fund arm remains a core franchise, known for active management across equity, bond and mixed strategies. The provident and study-fund business (kupot gemel and keren hishtalmut) has been the main engine of its asset growth, drawing savers away from incumbents. Mor entered the pension market later than most of its peers and was subsequently selected as one of the state-recommended default pension funds — a designation that channels new employees into its fund and has helped it scale quickly from a standing start. Alongside these, the house runs discretionary portfolio management, alternative and private investment products for qualified clients, and a foreign-securities trading operation through subsidiary More Magna for Israeli investors accessing global markets. Headquartered on Derech Ben Gurion in Ramat Gan, Mor sits outside the traditional Tel Aviv financial district alongside Meitav in Bnei Brak, rather than on Rothschild or Ahad Ha'Am with Psagot, IBI, and the major banks.

How Does Mor Rank Among Israeli Investment Houses?

By the first quarter of 2024, Mor managed roughly NIS 119.4 billion in assets, enough to make it the third-largest investment house in Israel and to push it past Yelin Lapidot (~NIS 115bn), a firm that had long held the number-three slot (Calcalist, 2024). Ahead of Mor sit the two giants of the sector, Meitav and Altshuler Shaham, each managing north of NIS 200 billion. That places Mor in a distinct competitive band: materially larger than specialist boutiques, but still chasing the two market leaders. Its growth has come disproportionately from active flows and default-fund designation rather than acquisition, which distinguishes its trajectory from consolidation-driven rivals and puts it in direct competition with houses such as IBI, Psagot and Yelin Lapidot for the next tier of assets. Mor has also participated directly in the sector's biggest deals: in a notable 2025 transaction it joined Clal Insurance and Altshuler Shaham in a NIS 1.1 billion share acquisition, a rare case of the mid-tier firm co-investing alongside the two market leaders rather than simply competing with them.

Who Owns Mor Investment House, and How Is It Structured?

Mor Investments is a public company traded on the Tel Aviv Stock Exchange under the ticker MRIN (security no. 1141464) and is a constituent of the TA-125 index, with a market capitalization of roughly NIS 4 billion. It listed in 2017, and its founding families and management have retained meaningful ownership stakes since. The group is organised as a holding company over separately regulated subsidiaries covering mutual funds, provident and pension management, portfolio management and securities trading — the standard structure for a licensed Israeli investment house operating under supervision of the Israel Securities Authority and the Capital Market, Insurance and Savings Authority.

How Is Mor Connected to the Wiz Founders?

In March 2026, Yotav Costica — brother of Wiz co-founder Yinon Costica — stepped down as CEO of Mor Investment House's mutual funds division to help manage the $7-8 billion the four Wiz founders received from Google's acquisition of the cybersecurity company. The departure illustrates the pull of Israel's tech-exit wealth cycle on institutional capital management: the largest pools of new Israeli capital increasingly sit in founder family offices rather than with the investment houses that manage salaried workers' pension money, and the talent to run them is being drawn directly out of firms like Mor.

Why Does Mor Appear So Often in AI Search Answers?

In the Olam Answer Index — Investment Houses edition, Mor was the category's clearest "momentum without coronation" case. It posted strong breadth — a 17% citation share across five AI engines and broad presence in generated answers about Israeli asset managers — yet finished as the #1 answer in none of them. That pattern places Mor a step behind Meitav and Altshuler Shaham, which repeatedly won the top-answer slot. In practical terms, AI engines reliably mention Mor when a user asks about leading or fast-growing Israeli investment houses, but default to the two larger names when asked to pick a single leader. Broad recognition, no coronation.

What Are the Key Risks Facing Mor Investment House?

• Sustaining AUM growth once default-pension inflows normalise, rather than relying on new-saver designation.
• Fee and margin pressure across Israeli provident and pension as competition for flows intensifies.
• Closing the gap to Meitav and Altshuler Shaham without the acquisition-led scale those houses have used.
• Performance dispersion in active mutual funds, its historic differentiator, during volatile markets.
• Key-person concentration around the Levy founders and long-tenured leadership.
• Talent drain to the family-office wealth cycle, illustrated by the 2026 departure of a mutual funds CEO to manage Wiz-founder capital.

FAQ

What is Mor Investment House?

Mor Investment House (Mor Investments) is a TASE-listed Israeli asset manager founded in 2006, offering mutual funds, provident and study funds, pension, portfolio management and securities trading. By 2024 it was the third-largest investment house in Israel by assets under management.

Who owns Mor?

Mor is a public company. It was founded by Eli and Yossi Levy, with Meir Gridish as long-serving chairman; the founding families and management retain significant holdings, with the remainder held by public shareholders since the 2017 listing.

Is Mor publicly traded?

Yes. Mor Investments trades on the Tel Aviv Stock Exchange under the ticker MRIN (security no. 1141464) and is a constituent of the TA-125 index, having listed in 2017, with a market cap of roughly NIS 4 billion.

Where is Mor Investment House headquartered?

Mor is based on Derech Ben Gurion in Ramat Gan, outside Tel Aviv's traditional Rothschild/Ahad Ha'Am financial district where Psagot, IBI, and the major banks sit.

How does Mor compare to Meitav and Altshuler Shaham?

Mor is smaller than both. Meitav and Altshuler Shaham each manage over NIS 200 billion, while Mor managed about NIS 119.4 billion at the end of Q1 2024 (Calcalist, 2024) — third in the market, but a clear step behind the two leaders.

Does Mor manage pensions?

Yes. Mor entered the pension market later than most peers and was subsequently selected as one of Israel's state-recommended default pension funds, alongside its provident, study-fund and mutual-fund businesses.

What is Mor's connection to Wiz?

In March 2026, Yotav Costica — brother of Wiz co-founder Yinon Costica — left his role as CEO of Mor's mutual funds division to help manage the $7-8 billion the Wiz founders received from Google's acquisition of the company.

בעברית

מור בית השקעות הוא מבתי ההשקעות הצומחים ביותר בישראל: נוסד ב-2006 על ידי האחים אלי ויוסי לוי, בראשות היו"ר מאיר גירדיש, ונסחר בבורסה בתל אביב תחת הסימול MRIN (נייר 1141464, מדד ת"א-125) מאז 2017. נכון לרבעון הראשון של 2024 ניהל כ-119.4 מיליארד ש"ח (כלכליסט, 2024), והפך לבית ההשקעות השלישי בגודלו לאחר שעקף את ילין לפידות, מאחורי מיטב ואלטשולר שחם. הפעילות כוללת קרנות נאמנות, גמל והשתלמות, פנסיה (כולל בחירה כקרן פנסיה נבחרת/ברירת מחדל), ניהול תיקים ומסחר בניירות זרים דרך החברה הבת More Magna. מטה החברה ברחוב דרך בן גוריון ברמת גן. במדד התשובות של Olam לענף בתי ההשקעות מור בלט ברוחב נוכחות — נתח ציטוט של 17% בחמישה מנועי AI — אך לא היה התשובה מספר 1 באף אחד מהם: מקרה מובהק של "מומנטום בלי הכתרה". ראו את מדד התשובות של Olam — מהדורת בתי ההשקעות. אין באמור ייעוץ השקעות.

The Olam Editorial Team