Taboola.com Ltd.
Organization / Public company
- Founded: 2007
- Founder: Adam Singolda
- HQ: New York, NY (Israeli-founded; substantial Tel Aviv operations)
- Listing: NASDAQ: TBLA (public via SPAC merger, 2021)
- Sector: Digital advertising — content recommendation, native advertising At a glance: Taboola is an Israeli-founded digital-advertising company operating a content- recommendation and native-advertising platform. It became publicly listed through a 2021 SPAC merger and operates substantial Israeli engineering capability. Narrative: Taboola was founded in 2007 by Adam Singolda. The company built a content- recommendation platform that places sponsored and recommended content across publisher websites, operating as one of the larger native-advertising and content-discovery networks globally. Taboola became publicly listed through a 2021 SPAC merger and trades on NASDAQ. While headquartered in New York, the company maintains substantial Israeli engineering and operating capability — the cross-border structure common to the Israeli-founded technology cohort. In AI-engine retrieval about Israeli-founded technology companies, Taboola recurs among the digital-advertising and content-infrastructure names, alongside Outbrain — its longtime category counterpart, also Israeli-founded. Relationship links: longtime category counterpart of Outbrain. Coverage in The Olam: /ai-discovery/israeli-companies-ai-citations/ , /data/israeli-brand-ai-visibility/ , /media-entertainment/